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rock your brand
Your Brand is Simply How You Behave!
If your behavior is in question at any time, during any transaction, with any person interacting with your  business, your brand is both in question and in jeopardy!
Just in case you are wondering, what does your Brand have to do with Marketing;
Your Brand has everything to do with marketing of your Child Care Business. In fact, how you carry yourself and the practices in your childcare business is a great marketing tool.
I have discovered this: It takes years to build a trusted Business brand and only a moment to destroy it!
Here are six ways to Establish and  Improve your Brand:
  1. Always be polite to your parents and their family members.
  2. Strive to improve any practices that are not satisfactory.
  3. Get your parents feedback on a regular basis, because if parents are not happy, this could affect your brand.
  4. Ask your parents the following question: When you think of my daycare; what words come to mind? This is a great indicator of what type of brand you have established for your business.
  5. If you have encountered  a negative situation with a parent, be sure that your last conversation with the parent is on a positive note.
  6. Be sure that you have a logo on any literature that goes home, on your website and on marketing brochures

That was only a few branding tips, however, I want you to know that you are your Business Brand, so be sure that you reflect your brand with your appearance, how you answer the phone, be mindful of what you post on social media, etc.

Be sure that your behavior reflects your Business Brand!

To Your Success,


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I personally have taken her coaching program and I have seen tremendous growth in my business in a matter of days!  ~Andrea Dickerson of Akeba Academy in Brunswick, Georgia and DayCare Success online Network

“I’m looking forward to becoming a better child care business owner in the next 18 days!! Its day 3 and my attitude has already been lifted and shifted!”~Ms.Joy Swaby/Family Home Provider in St.Louis, MO

Since starting the going to another level I have changed some big things about me. Finance has never been a strong suite for me, but I am keeping track of my budget for the first time. I mean I have always had a budget but I never really kept track if I was staying on track or not, but I am now keeping track weekly, and so far am under budget and right on track. I am so thankful that I found this program and that things are going in the right direction for me and my company. 

~ Thank you, Becki

“Thank you Shiketa! I just finished my first lesson and I am even more motivated to take my business to the next level. I will be reading through and applying the knowledge immediately. Looking forward to the next lesson. ~Myra”

Going to Another Level in the Business of Child Care!

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