Helping childcare business owners build successful, sustainable businesses through practical strategies, real-life experience, leadership, faith, and encouragement.

Archive for the ‘Business Management’ Category

Your Child Care Business May Not Have a Staffing Problem

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You don’t have to figure out the childcare business alone. I’ve been where you are. I’ve been a family childcare provider, a center owner, a director, a leader of teams, and a multi-location owner. I’ve made mistakes. I’ve learned. I’ve expanded. I’ve had to rebuild and grow. Now I share what I’ve learned to help you build your childcare business!

I can remember when I opened my first childcare center. I was excited that the business was out of our home and in a commercial location. However, I wasn’t prepared to managed staff. In fact, struggling as a leader impacted how I selected staff and it also affected my staff turnover rate. Moreover, as I grew as a leader, my staff turnover rate began to improve, but there began to be other problems that occurred.

Once you select your staff and realize that you have a great team, it is vital that to do the following to keep the team that you have:

  1. Lead them effectively
  2. Pay them well or as some would say: ” A livable wage”
  3. Be sure that your expectations are clear
  4. Develop a good communication plan between, staff, center leaders and parents
  5. Do surveys to assess the culture
  6. Find out what is causing the team that you have to stay with you

I want to challenge you to pause, read the list above and reflect on whether or not you are doing the things listed above. If you are, feel free to share by leaving a comment below on how the steps above are benefiting your child care business.

What’s harder for you right now: finding good teachers or keeping good teachers? Let’s talk.

Dr. Shiketa Morgan

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Would You Raise Your Rates or Risk Losing Families?

You don’t have to figure out the childcare business alone. I’ve been where you are. I’ve been a family childcare provider, a center owner, a director, a leader of teams, and a multi-location owner. I’ve made mistakes. I’ve learned. I’ve expanded. I’ve had to rebuild and grow. Now I share what I’ve learned to help you build your childcare business!

I can remember when I used to struggle with the thought of raising my tuition. In fact, I was afraid that if I raised my rates that parents would leave my childcare business. Not anymore! I have found that if a parent truly loves, appreciates and needs the service that you offer, they will pay the increase within reason.

For the past three years I have consistently raised my rates at the beginning of the year. I believe this is a great way to increase your business income every year and keep up with the rising cost of childcare. Moreover over, this is a great way to be sure that you can afford to give your employees an annual pay increase and continue to provide a quality child care program.

Let me tell you how I raise my rates:

  1. I issue and post a notice to families 45-60 days before the rate increase.
  2. I slowly raise the rates of my currently clients. For example, the new rates go in effect in January, however the current families receive a rate increase on their child’s birthday or anniversary or their enrollment date in the year that I increased the rates. This assures that families only pay one increase a year.
  3. My rate chart is updated and posted on our website and parent handbook on January 1st.

Be Honest: Are you afraid to raise your tuition? Why or why not?

Dr. Shiketa Morgan

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