The Child Care Business Owner Institute

Child Care Business Owner Institute Celebrates 16 years Online!

The Child Care Business Owner Blog celebrates 16 years online!

I started this blog in May 2010, because I was inspired to teach what I’ve learned as a child care provider. IZn fact, 16 years ago I had lots of questions about how to operare a childcare center and there were very few resources online.

So, I decided to blog about the businesss of childcare. Owning a childcare business can be challenging at times and this is why I love to share from my challenges and successes in the business of childcare.

Shortly before publishing this blog, my childcare business mentor ( Mary Krogmeir) said to me, you should be teaching others what you know. I thought she was out of her mind because I was so frustrated as a leader at that time. Perhaps I was frustrated because it was time for another level and she saw it.

My journey as a Family home childcare provider, a Center Owner & Director and managing multiple locations has been an inspiration for the Child Care Business Owner Institute.

Furthermore, over the years, I’ve coached many home providers and center owners through their business challenges, start- ups and expansions. Moreover, It is truly an honor when a childcare provider contacts me to be their business coach. In fact, when the readers of my blog contact me for coaching, I’m reminded that childcare business owners want a coach who has been where they want to go!

I pray that you hang in there and keep moving forward by Faith. As a Wise woman once told me, there are children who need your gift!

I would love to hear from you! If this blog has inspired you in any way, please tell me how this blog has inspired you, by leaving a comment below.

Here’s to a Successful childcare business!

Dr.Shiketa Morgan

Child Care Business Success begins with a Plan

This past week was our first week of summer camp and it was a very busy week. However, we began planning for our summer camp back in March and I must say that planning ahead helped us to stay organized. Most of all, it gave our new staff a blueprint to have a successful day.

I have found that if you fail to plan, you plan to fail. In fact, I believe that it is better to have a plan that may not work than to not have a plan at all. Moreover, when you plan ahead for your childcare business, it helps you to feel focused and the team that follows you may feel a sense of structure.

A childcare business comes with many moving parts, and it is vital that you have a plan for every detail of your business. Here’s a few planning strategies that I believe will help you to start with planning for a successful childcare business week:

1. Write down your top priorities in your business planner before you start your week. This will help you to start your week feeling organized and focused.
2. Create a plan for upcoming events and issue to your staff. If you have upcoming events, put your vision on paper and give it to your team.
3. Have a plan for how you will communicate with parents. This may also include how often communication is to be sent to parents via text or via email.
4. Create a weekly coaching plan for your staff. This will help you to be intentional about how you empower and lead your team.
5. Enrollment building must be intentional, so be sure to have a weekly marketing plan. For example: Plan for how many times a day you will post on social media; when you will get out in the community, plans for your website and the days you will follow-up will families who have contacted you. When you have daily enrollment building activity, you will be surprised at how this will increase your enrollment.

Happy Planning and I wish you nothing but the best and good success!

~ Dr. Shiketa Morgan

Resources that you may like: Marketing 101 toolkit and The Art of Owing a Child Care Center