Inspirational and Empowering Child Care Business Owners To Build Successful Child Care Businesses

Posts tagged ‘childcare’

Quality Begins with Your Staff

“Quality Care begins with a Trained and Educated Staff”

Quality care begins with empowering your staff to implement quality practices in your classrooms. In fact, I have found that if you want a quality program, you must hire trained and skilled child-care workers that are willing to provide quality services to young children.

During this pandemic, it has been a challenge for most child care programs to find experienced and trained child care workers. For some reason it seems like most of the experienced child care workers have either left the field or they are taking a break.

Furthermore, until this pandemic pass, many childcare programs have no choice but to hire inexperienced workers and train them to implement quality or best practices in their childcare settings.

Just in case you are wondering, how will I hold regular quality care meetings? I’m glad that you asked.

Every week in my childcare centers, our directors meet with the staff for 15-20 minutes and they discuss ways to implement quality practices in our classrooms and I must say that holding weekly quality care meetings has helped to assure that our teachers are implementing quality practices.

Quality Care Meeting topics can include:

  1. Classroom management
  2. Health & safety practices
  3. Developmentally appropriate practices
  4. Parent feedback
  5. Camera observations and so much more.

Holding quality care meetings is a great way to bring your team together once a week and a great way to share your vision for providing quality care with your team.

To be sure that your meetings are productive and empowering, keep it short and to the point!

Are you inspired to hold weekly quality care meetings? Do you already hold quality care meetings? If so, please feel free to share how holding quality care meetings has improved the quality of care in your family home childcare business or center (s).

Researchers have found that the quality of childcare is important to the 

cognitive, language and social development of young children,

with consistent and emotionally supportive care being hugely beneficial to children and families.

With Quality care in Mind.

Shiketa Morgan

The Power of Facebook Marketing

I began marketing my child care business on Facebook in 2010. Back then, I opened a personal Facebook page for the Center, because I was concerned about the privacy of the children and I didnt want a Public Fan page.

However, what I didnt know was that Facebook was going to be the new way of marketing a business and it is free.

Once the parents in my Center were comfortable with thir children photos being posted on Facebook, I created a Fan page for the center and my center’s Facebook page is where parents love to hang out.

Today, Facebook has over 2 billion monthly users; 1.5 billion mobile users and over 38% of the world’s poulation is on Facebook.

I hope that reading those satistics above have inspired you to market your business daily on Facebook, because that is where billions of families log on everyday.

In my new book, The online Marketing guide for the Business of Child Care, I am going to share with you ways to build your brand with Facebook Marketing, along with show you how to effectively communicate with parents via your Child Care Business Facebook Page.

Be sure to follow my Book updates and Be sure to take the market your Business on Facebook daily, as your business success depends on it!

Subscribe to my book update by clicking here!

Shiketa Morgan

Let’s connect on Facebook!

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