Inspirational and Empowering Child Care Business Owners To Build Successful Child Care Businesses

Posts tagged ‘enrollment building’

Marketing that Builds Enrollment

The key to building a successful and profitable childcare business is found in your ability to effectively market your business. In fact, I have learned over the years that families would come only if they know that you are there!

Online Marketing is the #1 way to market a business today. In fact, 20 years ago, it was the yellow pages or through flyers. The internet has literally provided business owners a platform to market their businesses for free or for an upgraded affordable fee.

  1. Do you struggle with enrollment building?
  2. Are you intimidated by online marketing?
  3. Do you need assistance with online marketing?

If you answered yes to any of the questions above, I want to help you makeover your marketing plan and empower you to build enrollment through your business marketing plan!

I know what it feels like to have low enrollment and it is not a good feeling. Also, low enrollment has a major impact on your child care business budget. However, having a high enrollment gives you financial freedom and it also gives you a peace of mind.

This month, the theme of the Child Care Leaders Club is Marketing that Builds Enrollment. I want to invite you to join the club today and gain access to proven marketing strategies. Most of all, I want to empower you with tools that will help you sell your Child Care program online and compel parents to call your childcare business today.

Join the Child Care Leaders Club Today and start makeover your marketing plan now! When you join the Club you will also gain access to free downloads: Marketing 101 tool kit and a free subscription to my 12-Day enrollment building eCourse. Click Here

How to Reach Your Enrollment Building Goals

marketing

Do you have enrollment slots that need to be filled? Have you set a goal to enroll more children by a set date? If so, I want to show you how to reach your enrollment building goals?

When I moved into my new location on December 2014, the building was licensed for 99 children and I only had 25 children on my opening day. To make a long story short, by the spring of 2015; I had over 85 children enrolled!

Want to find out how I did it? I want to share with you 5 easy ways to reach your enrollment goals:

  1. Get a dry erase board and post your enrollment goals. When you can see your goals, it motivates you to stay focused. Focus is the key to Success!!
  2. Post pictures of the children engaging in educational activities. You don’t have to announce that you have openings on Facebook: Simply market what you are doing in your program and you will entice new families to Check you out
  3. Tell Parents you have openings. If your parents are happy with your services, they will tell other parents about you. ** Be sure to offer a referral incentive.
  4. Follow-up with parents that call you or that have stopped by your facility. Set aside everyday just to do follow-up! You will be surprised at how many parents are delighted that you took the time to call.
  5. Get those enrollment packets ready. In fact, your expectation will attract what you desire. So, get prepared for the increase that is about to come your way!

It’s time to get to work and don’t stop until you reach your goals! Be sure to Check out my Marketing 101 toolkit!

Shiketa

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