The Child Care Business Owner Institute Celebrates 16 Years Online!

Sixteen years ago this month, I felt inspired to begin blogging about the business of childcare. At the time, my only goal was to share what I had learned in the industry. When I launched the Child Care Business Owner blog, I had been directing my first childcare center for just over seven years and was still growing as a leader.
As I developed in my leadership role, I became motivated to teach other childcare business owners the lessons I had learned and applied in my own business. Writing this blog has been an honor because it has allowed me to inspire and mentor thousands of childcare business owners around the world.
Along the way, my childcare business has expanded several times since 2014 and even relocated to Atlanta, Georgia. Needless to say, I have had plenty to write about, including:
- Quality Care Strategies
- Marketing/ Enrollment building
- Staff management
- Expansion/ Managing Multiple locations
- Money Management
- Center Management
- And so much more
It has been a pleasure to share what I have learned through this blog over the past 16 years and to inspire childcare business owners through my books, coaching, courses, and blog posts. Thank you for subscribing to the Child Care Business Owner Institute. I pray your business continues to navigate the industry’s changes with strength and resilience.
Most of all, I pray that if you are still in this work, you continue to evolve and take your business to new heights, because the best is yet to come for the childcare industry.
The books and digital products listed below have been my most downloaded resources. If you do not already have them in your library, download or order your copies today.
7 Keys to Successfully Operating Multiple Locations
Child Care Business Expansion Guide
The Art of Owning a Child Care Center ( Audio Coaching Series)
Here’s to building successful and quality childcare businesses!
Dr. Shiketa Morgan
I’m just a coaching call away!
Do you have a dream of opening or expanding a childcare business? If so, subscribe to my blog and then leave a comment below about your vision to grow. If you are selected, I will contact you to schedule a coaching session during the month of August 2026.



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