Inspirational and Empowering Child Care Business Owners To Build Successful Child Care Businesses

Posts tagged ‘marketing childcare business’

Enrollment Building Goal Setting Inspiration!

According to The 2023 Child Care Management Software Industry Trends Report, only 58% of Centers are filled to capacity.

As a center owner? I believe that trend is truly a realistic statistic. In fact, I can honestly say that since 2020, I have seen a demand for childcare, however due to a lack of staff, we were forced to establish a waiting list, which had a major impact on enrollment.

Furthermore, now that I am fully staffed, I am working on enrollment building. If you are fully staffed and you are in that 58% of centers that or not filled to capacity, I believe this blog post is for you.

Today I want to inspire you to get focused on setting enrollment building goals and attracting families to your Child Care Business.

In fact, if you set your goals, focus on your plan, I am confident that you will attract what you desire… more children!

I want to encourage you to give it a try.

Take some time to write down your enrollment goals for each age group, set your intentions, write a clear marketing plan, post it where you will see it and get ready for your goals to manifest.

Goals are like magnets 🧲 and if you fail to set enrollment goals, it could literally be a life or death situation for your child care Business.

If you need an enrollment building plan, here’s a downloadable copy, click here.

Happy Enrollment Building!

Shiketa Morgan

Download my Marketing 101 Toolkit and get more enrollment building Empowerment.

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Marketing

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Top Marketing tips For Child Care Business

I hope that your year is off to a great start. In fact, I am writing this blog post to encourage you to do something new with your marketing in 2022.

Take a moment to think about the results that you gained from last year’s marketing plan. Were you happy with the results? Do you desire to take your marketing to another level? If so, keep reading.

Last week, I checked out a local newspaper and I thought, this newspaper is mailed to thousands of homes and businesses in my neighborhood. Then I thought, it’s time to do something new with marketing my new center in Atlanta.

For the past 10 years, social media has been the only way that I marketed my center and now that we have a location in a new city, I want to do something different.

Moreover, I want to encourage you to kick off this new year with this thought in mind:

“If you want something different, you have got to do something different.”

Are you ready for increased enrollment? Do you desire to increase your business exposure? I’m sure that you do and that is why I wrote this blog post.

According to an article on the Bright Wheel website titled: Top Tips for Child Care Marketing, “ You can easily differentiate yourself from the competition to attract and retain new business with a few, simple child care marketing tips. Sticking with these strategies should help ensure you always have a full house and a healthy waiting list.“

Wow!! Are you ready for a Full house and a Healthy Waiting List? If so, click here!

To Your Success in 2022,

Shiketa Morgan

Recommended Resources

Marketing 101 Toolbox

Art of Owning a Center

Marketing 101 Guide

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Marketing

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