Inspirational and Empowering Child Care Business Owners To Build Successful Child Care Businesses

Archive for the ‘Marketing’ Category

This Is the Time to Get Ready for Fall Enrollment!

I have literally been glued to my computer for three hours today updating my website and adding key words that parents search for when looking for Child Care in Georgia.

In fact, this year my leadership team has inspired me to incorporate uniforms in our Private Pre-k program this upcoming school year and I am so excited to try something new.

I am writing this blog post to inspire you to take the time to get ready for the 2023/2024 school year now!

As I updated my website, I realized that my photos needed to be updated and the site needed some refreshing.

Most of all, I want to encourage you to use your website as a sounding board for what is next for your Child Care Business and start marketing any new programs, new rates or curriculum on your website.

In fact, want to encourage you to take some time this week to get your marketing materials and website ready for the next season. Don’t wait, because your enrollment depends on your ability to always be ahead of your competion.

Here are a few tips for refrshing your website:

  • Be sure that your prices are up to date
  • Remove any outdated forms
  • Add new photos
  • Take updated photos of your business and upload to your website.
  • Let your parents know when they can enroll for the fall on your website.
  • Keep those enrollment packers ready!

With your Success in mind!

Shiketa Morgan

Get inspired to Build a Successful Child Care Center when you download my audio coaching series, The Art of Owning a Child Care Center.

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Marketing

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Developing the Leader Within Changed My Business

In 2003, I closed my family home childcare business and opened my first childcare center. I thought I was ready but what I did not get prepared for was leading others and managing. In fact, shortly after opening the center, I struggled with managing staff, and I was so frustrated.

As I prepared to open the center 24 years ago, I prepared for building a quality childcare center, however, I did not prepare for leadership.

As a result of having very little leadership skills and abilities, I struggled with managing staff and until I had a conversation with my pastor at that time.

After sharing with my pastor that I struggled with managing my team, he recommended that read John Maxwell Books. That conversation changed my life and the business.

As I began to read Leadership books, I was awakened to the fact that I had so much to learn about leadership. Most of all, I discovered that a Business will only rise to the Mindset of its Leader!

Furthermore, as I developed the leader within, the employees were inspired, I was inspired and the business began to grow.

If you are ready to take your business to new levels and if you are ready to grow your business, I want to invite you to join my Inspired Child Care Leaders Club.

The coaching series this month is titled: Develop the Leader Within you. In that series, I share with the members, steps to developing the leader within you, how to develop the leaders around you, how to develop a leadership development plan and the importance of applying leadership principles to your childcare business.

Don’t wait to sign-up, join today and get ready to Develop the leader within, because your business success depends on your ability to Lead!

Get inspired to Build a Successful Child Care Center when you download my audio coaching series, The Art of Owning a Child Care Center.

I would also like to invite you to follow my daily Leadership Inspiration on Facebook and Instagram!

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Marketing

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