Inspirational and Empowering Child Care Business Owners To Build Successful Child Care Businesses

Posts tagged ‘daycare’

The Quote That Inspires My Staff Meetings

staff meeting

Several years ago, I read a book titled: Power Points of Increase by Bob Harrison. The book was amazing and it changed my thoughts about how you run your Business.

The night before I wrote this blog post, I ran across a quote in the book by my favorite author, John Maxwell and it read:

To get outstanding results,

you need good people with

great talent and outstanding attitudes.

This quote caused me to think about the results that I had been getting in my business and it inspired me to consistently focus on hiring great talent and looking for individuals with outstanding attitudes.

Also, it inspired me to continue to push my staff to grow and to provide positive attitude resources for my team on a weekly basis.

Now my goals at upcoming meetings is this: to show my staff how we can consistently get outstanding results,  how to be great at their jobs and how to be a Positive team!

If you need some positive attitude resources for yourself or your team, check out Jon Gordon’s website.

On his website you will find a wealth of information on Positive Thinking. click here.

I would love to hear from you. What are your thoughts about the quote that I shared in this post?

 

Your Child Care Business Coach,

Shiketa

Get Inspired to Build an Amazing Team when you download, Inspired Center Owner Audio Coaching series.

 

 

Category:

Leadership, Staff Meetings

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How to Build a Website That Inspires Parents to Call You

website 3

Enrollment Building Online Begins with Your Website!

You website is your online business card and it is vital that your website is compelling parents to call you!

Two years prior to writing this blog post, A parent checked out my website, then she called my center for more information about my preschool program.

During a phone call with the mother, I offered her a Free day and she said, ” No thanks, I have already made my decision to enroll based on what I saw on your website!”

That was an amazing feeling and right now today, I still have parents telling me that they love my website.

Today I am inspired to share my Website marketing tips with you and inspire you to build a website that compels parents to call you!!

Here are 15 Steps to building a website that compels parents to enroll their child in your child care business:

1. Be sure to include your prices on your website, including your registration fee

2. Include photos of children engaging in activities or give a virtual photo tour ( get the parents permission)

3. Upload enrollment forms to your website

4. Upload menus to your website

5. Include Curriculum Information in the form of a download

6. Describe what a day is like in your program for each age group on your website

7. Invite parents to join your email list (mailchimp.com)

8.  Connect your social media pages to your website

9. Create an Owner or Director’s Page on your website

10. List any accomplishments such as: Accreditation, Licensing or Recognition Received. Don’t Forget the Parent Testimonials!!

11. Create a tab for every program: Infants, Preschool, After School and/or Summer Camp

12. Don’t forget the contact page that includes your phone number, address and email address

13. Update your content on a weekly basis

14. Include your calendar of events

15. Finally add a Staff page on your website. Be sure to include staff requirements and what it is like to work in your program. This is a great way to attract the best employees for your Team.Moreover, include how potential employees can apply for employment in your child care business.

I look forward to checking our your website, so be sure to post a link to your website below! For more enrollment building tips, be sure to check out my Marketing 101 toolkit!

With Your Success in Mind,

Shiketa

Be sure to subscribe to my Weekly Child Care Business Owner eNewsletter and email updates! 

Category:

building enrollment, Enrollment Building, Marketing, Online Marketing, Website

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