Inspirational and Empowering Child Care Business Owners To Build Successful Child Care Businesses

Posts tagged ‘marketing’

How To Use Facebook To Build Enrollment

facebookI believe that Facebook is the best thing that could have ever happened to Business Owners. In fact, you can log on daily from your phone or computer and have immediate access to your current or potential customers. How wonderful is that!

In the fall of 2014, I utilized Facebook to help build my enrollment in my new Child Care facility by posting my expansion progress daily on Facebook.

The daily posts created momentum and the end result was this: My enrollment grew from 22 children to almost 50 children in 60 days!

Today I am going to share with you seven ways to Use Facebook to Build Enrollment!

  1. Upload a cover photo to your Child Care Business Facebook page that speaks volumes about your Business.
  2. Use your Facebook page to share photos of daily activities.
  3. Keep it professional! Only share information about your Child Care Business on your Facebook page.
  4. If you are making improvements or have fun events coming up…share it!
  5. Don’t be afraid to toot your own horn. Share your Business Successes on your personal Facebook page and invite your Facebook friends to like your Child Care Business Facebook page.
  6. If a parent refers another family, give them a shout out on Facebook.
  7. When families enroll in your program, feature their picture on your Facebook page. (be sure to get their consent)

When your Facebook friends and clients see all the fun and excitement that’s happening in your Child Care Business, they are going to share it! So start posting more today!!

Bonus tip: Invest in Facebook ads. You can buy an ad, for as low as $5-$20 and reach thousands of parents in your community.

For more marketing tips, be sure to download my marketing 101 toolkit.

Shiketa Morgan

Get Out And Promote Your Business

My former and late business mentor told me this:
A closed mouth will never get fed!
In other words, if you don’t tell others about your Business, you just may not have any business. ~Angela B.

It’s time to get out the bull horn and start introducing your Business to your community!

This is the best time of the year to Market your Business. In fact, it’s almost back to school time and a great time to build enrollment!!

Please allow me to share my story of getting out and marketing my Business.

There is a hotel directly across the street from my Child Care Center. I noticed that there are families living in the hotel, so I decided to drive over to the hotel to see if I could leave flyers in the lobby.

I put a smile on my face, I introduced my self as the Owner of Learning Days and the Owner of the hotel, kindly agreed to allow me to display flyers is his lobby.

Also, I stopped by several local gas stations and asked if I could leave cards on the counter and they happily agreed to help me promote my Child Care business.

I want to encourage you to Get out and Promote your Business! Be sure to tell me all about your experience!!

With Your Success in Mind….

Shiketa

Tag Cloud