Inspirational and Empowering Child Care Business Owners To Build Successful Child Care Businesses

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Business Expansion Inspiration

As I  write this blog post, One year ago today I relocated and expanded my Child Care Business.

I can hardly believe that it has been a year since I expanded and I must say that a year goes by  fast when you are super busy and having fun.

November 28, 2014 was a very emotional day for me; It was the end of a location full of so many wonderful  memories and the beginning of a new season for my Business.

Today I want to share with you how this expansion has inspired how I view Business Growth.

  • If you have a dream to grow your Business, you must know that it will soon be a reality. For 12 years, I wondered what it would be like to have one large location. My Business grew from a 1600 sq ft to 6,000 sq ft location.
  • Allow your friends and family to help you. Trying to expand alone is a ton of hard work and besides, you would be surprised at how much others really want to be apart of your Success.
  • Focus! As I expanded, I only had energy to focus on license visits, getting what I needed for the Business, communicating with employees and spending time with my family. When you are growing a business, it is vital that you choose what you focus on.

  • It’s time to think differently. When you change your thoughts and learn new information, you will change your results. The way that I operated my old location is completely different from how I operate my new location. I spend more time, greeting parents, conducting tours and planning for the Business.Now I have site supervisors, my husband helps me to run the Business and I train my staff to be more self disciplined.
  • Be Confident and Positive! You will enjoy your Success more when you are positive and build your Business with confidence. I have not always felt confident on this journey, however, I’ve learned to fake it til I make it. People are attracted to confident and positive people. So smile more, trust that you can do it and walk with confidence!
  • There are families that need your Services. When I expanded my center, I had less than 30 children at my old location. 22 families came with us and now we service over 70 families. I am so happy that  I expanded!

Do you have a goal to expand or Grow your Business in the near future? If so, I want to invite you to connect with me in 2016 and join my Child Care Business Mastermind group. Click here for more info.

Your Coach,

Shiketa Morgan

One Decision Could Change Your Business

In 2013 I noticed that my enrollment began to decline. I had a great marketing plan and a child care program that Parents loved. I refused to quit and kept working on building enrollment, holding open houses and inviting parents to help me spread the word about the center.

Then in 2014, I knew it was time to expand the Business. In fact, I had been at that location for over 12 years and it seemed like the need for childcare was declining in the area.

Over a course of 2 years I lost about 80,000 in income and the business was struggling. Then in August 2014, I received a text message from my massage therapist. In the test message was a photo of a Child Care Facility.

I looked at the picture message and I thought, this could be my new building that I’ve been dreaming of. So, I contacted the Owners of the Building, signed the lease 60 days later and moved into the Building December 1, 2014.

I must say that, moving into that location was the one of the best decisions that I could have every made!

My income has increased, My Assistant Director and I spend our days conducting tours, I have 8 new employees. Most of all, my business is no longer struggling, because I dared to make one decision: Expand!

Furthermore, My business moved only 10 minutes a way from the old location and it made a dramatic difference in enrollment. If your enrollment is low, it may not be your marketing plan, it simply may be a matter  of you making the decision to relocate or do something different. ” If you want something different, you have got to do something different.”

I look forward to reading your thoughts and comments…

Shiketa

Check out my Child Care Business Expansion Guide or contact me today to schedule a Personalized Business Coaching Session!

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