Inspirational and Empowering Child Care Business Owners To Build Successful Child Care Businesses

Archive for the ‘Business Management’ Category

2014 Child Care Trends For Family Home Child Care Providers

As I prepare to host the upcoming Child Care Business Owner Teleseminar, I decided to do some research on what is trending in the Child Care Industry for 2014 and I discovered the following Trends on the National  Association For Family Child Care website:

1)     Competition from other child care programs will continue to increase.

2)      There will be more competition from providers exempt from regulation.

3)      There will be more competition from large child care centers.

4)      Parents will demand more from their caregiver and will be more likely to leave one program
for another.

5)      There will be a greater demand for specialized services.

6)      It will take longer to fill child care openings.

7)      More parents will be looking for objective standards of quality.

8)      More child care programs will close because of financial pressures.

9)      Providers who have good business skills and the ability to communicate with parents will be
more likely to succeed.

Source: NAFCC

My Thoughts about the Trends

I was not surprised to see the above trends, because the #1 complaint that I hear from home providers is: How do I increase my enrollment?

With more competition out there, it is vital that you become a master at marketing your Business and discovering how to stand out from all the rest.

Moreover, parents want quality care and if they have to go from one  child provider to another to get it; they will do that.  One way to assure that you are providing high quality care is to become an educated early childhood professional and/or seek to get your Child Care Program Accredited.

My family home Child Care Business was Accredited by the NAFCC along with my Center. Furthermore,  being Accredited caused my program to standout from the rest and because I provided a high quality program, my family turnover rate was very low. In fact, the average family stayed with me for five years.

According to Trend #8, many day cares will close due to financial pressures, however, I believe that once you learn how to effectively manage your money, you can make it in any season in this business.

Finally, I totally agree with Trend #9, it is vital that you have good Business Skills and master the art of communicating with parents. Parents used to be my #1 issue in my home daycare, however, after educating myself on how to deal with difficult parents and discovering the key to communicating with parents, that is no longer an area that I struggle with.

So with that said, if you want to beat the odds in this business, discover how to deal with the challenges in the industry including: building enrollment and improving your Business Skills, You must grab my Business Makeover Teleseminar audio replays and Virtual Makeover kit today!  click here

To your success,

Shiketa Morgan

Get Empowered in 2014 by Joining the Family Home Child Care Empowerment Club (1-year Membership Club)!

 

Don’t Allow Fear To Stop You!

I don’t know about you, however, fear has been my #1 enemy on my Business Journey.

Please allow me to share a brief story with you: In 2002, I almost allowed fear to stop me from going back to school to further my early childhood education.  In fact, going back to school to further my education was one of the best decisions that I made in my lifetime. At that time, the local community college was offering free early childhood education through a program called: Child Care Field base (where the instructor came to my home).

I can remember the first day of my field base college class, my instructor was knocking on the door and all of the sudden, I became fearful to start the class. So, I pretended that I did not hear her knocking at the door.

Now I know that sounds crazy, but that’s how fear can paralyze you from reaching your goals or living your dreams.

Eventually I let her in and 10 years later I have over 30 college credit hours in early childhood education along with a Business Degree that I completed in 2010.

I shared my story with you to say this: If you have a dream to expand or start a child care business, the only thing that is stopping you is you!

Fear is only a thought and it is also a choice. I once heard Joyce Meyers say this, “sometimes you have to do it afraid!”

Moreover, having a mentor only increased my knowledge, my faith in my self and it empowered me to grow my Child Care Business.

In fact, mentor ship ship has empowered me  to

  • Transition from only having a high school diploma-
  • To having a College Degree
  • To expanding from a Family Home Child Care Business
  • To  becoming a Center Owner and now a Mentor!

If you are feeling stuck and afraid to move forward and you know that its time for you to grow, contact me today for a coaching or mentoring session!

To your success,

Shiketa

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