Inspirational and Empowering Child Care Business Owners To Build Successful Child Care Businesses

staff

As a Center Owner, the area that has challenged my business skills the most has been….. Staff turnover!

Child Care Centers are known to have a Very High Turnover rate, however, I have managed to have staff to stay with me for (3-7 years). However, I recently received  news from two of my recently hired team members that they were going into another field and I thought to myself…Oh No, I have to hire more staff and Spend more Time Training!

In fact, I told my husband, I am going to master this area of the Business and I began to re-evaluate my hiring practices. So I took some time to reflect on past and current hiring practices and here is what I discovered:

  • The teachers that were with me for 3 or more years, had early childhood education and experience
  • The turnover rate has only been high amongst the lower skilled staff
  • Never hire someone, simply because they need a job, Child Care is a Calling..not a Job!

My recent evaluation of Staff Turnover, reminded me to stick to my original plan: Hire Professionals Only!

Sure you can train someone to work with children, however, only a skilled professional understands the whole child and takes their job very seriously.

I’m sure you may be thinking about the cost that is associated with hiring educated professionals, however, it will cost you more to keep hiring low skilled child care workers and the emotional stress is definitely not worth it.

If you want to reduce your staff turnover rate and reduce the amount of time, spent training staff, hire right the first time and get professionals!

Furthermore,  in this business, I have learned more from my frustrations that I have from what comes easy for me in this business.

I hope that this blog post has inspired you to hire Early Childhood professionals that may have the following: a CDA Credential, a Certificate in Child Care or working toward an Associate Degree in Early Childhood.

If you have a large Family home Child Care Business, when you need staff, seek to hire early childhood professionals as well, it’s a great investment and a great way to market your business!

In closing, I have found that, teachers with a Bachelor’s Degree or higher are great employees, however, they may not stay with you long, because they could make more money working in the public school system.

I know that Everyone that you hire will not stay with you forever, however, you must hire smart, to lower your  staff turnover rate! Your time is very precious and so is your decision making…when it comes to Hiring professionals for your team!

To a Successful 2014!

Shiketa

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At the beginning of every year, it is quite common to set goals, however the key to reaching your goals is this: You Must make a decision to be Focused! In fact, I believe that you must keep your goals before you.

At my recent Child Care Business Owner Teleseminar, My first Business makeover tip was to “Get Focused“, because I believe that a Distracted Business Owner is all over the place and very unproductive. Moreover, if you want to have a successful business, you must eliminate distractions and get productive!

For example, to keep me focused on the number of spaces that I intend to fill in my Child Care center,  I wrote the numbers down on a piece of construction paper and posted the paper on the wall in my office. (check it out)

As always, I practice what I preach and I have been very focused on my goals. I have one main goal for this Business year and that is to Expand my marketing.

My goal is to market my business to a new audience of parents, so I invested in some advertising on a very popular local news channel.

That investment has taken my marketing to another level, including

Also, My center now has a higher ranking on Google.  I love it! Furthermore, I love the awesome banner ads that came along with my marketing package, because get to also used the banners on my social media pages.

Are you ready to see your dreams and goals manifest? Well, focus is the key to seeing your dreams manifest: Here are 3 easy ways to get Focused:

  1. Plan your day by creating a Priority list. The night before you start your day, use a note pad to write down your top 5 task of the day and do not add anything else to the list until you have completed those task.  You can also use a note pad on your cell phone to store priority list. It is vital that you practice planning how you will spend your time daily. You will feel more organized and more focused. Successful people are planners! * Be sure enrollment building is apart of your daily task
  2. Plan to Keep your office space, center or home organized. Having  a well-organized environment  will help you to feel clear in your mind and feel more organized as you work in that space. It’s difficult to focus in a clutter environment.
  3. Delegate more –So that you can do more of what brings you a higher payoff.  Last year, I delegated party planning to my parents and the parties have been amazing ever since I decided to delegate that task. Also, I recently decided to delegate more duties to my staff and I must say I feel more focused and I empowered my team at the same time. Because of my decision to delegate more, I no longer do bulletin boards, classroom observations, book orders or plan parties. Now my focus is on Business growth, coaching and writing.

Here is something to think about? What do you need to do differently this business year, in order to see different results? What are your goals? I would love to hear from you; Leave your comment below.

Fore more Business tips or to Discover how to makeover your Child Care Business, I want to invite you to download the replays from  my Child Care Business Owner Teleseminar that I hosted on January 3-4, 2014 along with my dynamic Guest Coach, Andrea Dickerson of (I Own a Daycare Network). The  downloads includes: A Child Care Business Owner Virtual Makeover Kit along with 2-hours of replays! Download Your kit  now!

Much Success to You!

Shiketa

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