Inspirational and Empowering Child Care Business Owners To Build Successful Child Care Businesses

Archive for the ‘Quality Care’ Category

A Lesson in Providing a Quality Service

quality serviceA week prior to writing this blog post, my husband checked my oil in my car and noticed that there was no oil in the car. So he told me to take the car back to the last place that changed the oil. I procrastinated and the engine light came on the day that I wrote this blog post.

So I decided to take the car to the a popular oil changing brand and they told me that the oil plug was damaged and not properly installed. So I concluded that my oil leaked out of my car due to the oil plug not being  properly re-installed.

I WAS SOOO UPSET! In fact, I thought about how much a new engine would cost me if all of the oil had leaked out of my car.

As I sat in my car to wait for the mechanic to refill my oil and fix the oil drain plug, I thought about why I was so passionate about providing high quality childcare services to families and here are my top 2 reasons:

  1. Kids need quality care and nothing less
  2. Parents Want Quality Care and nothing less

Then I decided to share my experience with my staff at our next Quality Care meeting, because I believe that when families are not provided with quality care, they feel the way that I did when I discovered that I was provided with poor service.

Moreover, after my experience, I have a greater passion to offer parents a Quality experiences and quality care. Furthermore, I next week, I will be reviewing any recent complaints and making necessary changes to assure that every aspect of my childcare business is quality.

* Tip: A Great way to tell if your parents are happy with the quality of care that they receive is by conducting family surveys. Family Survey

I would love to hear your thoughts about this blog post and also feel free to share what you do to assure that families are provided with high quality care.

Shiketa

Category:

parent communication, Quality Care

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The Power of Social Media

social media

Several hours before I wrote the blog post, I was enrolling a new child in my Childcare Center.

The mother had previously been in my center for a tour and expressed to me that she really loved my preschool program. Well, 60-days later she returned to my program to enroll her son.

As we sat at the table to talk about the enrollment forms, she expressed to me that she loved how organized my center was and she really appreciated my professionalism.

I was elated at her compliment and it inspired me to write this blog post. Later that evening, I logged into my childcare business Facebook page and noticed a friend request from the parent. After accepting the friend request, I went to the parents Facebook page to thank her for visiting my center.

Moreover, I couldn’t help but to noticed that she checked in on her Facebook page when she stopped by my center. So I decided to comment on her check- in by thanking her for visiting us!

Then I realized that social media can be so powerful in helping to promote your childcare business and building your brand!

Moreover, I want to inspire you to encourage your parents to connect with your Childcare Business Facebook page and also invite families that visit you to connect with your Facebook page.

I hope that you have been inspired to keep social media as a way to connect with parents, because you never know when a parent my share your childcare business via social media!

With Online Marketing in mind,

Shiketa Morgan

Check out my Webinar: How to Market your Child Care Business Online and be sure to subscribe to my weekly Childcare Business eNewsletter!

Category:

Enrollment Building, Marketing, Online Marketing, Quality Care

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